Sam King

available from september

I’m looking to work with people, not for them. I want to help bring people’s ideas to life. I want to create work that’s accessible. I want to create work for public good. I want to explore new mediums and technology, while also being part of positive change.

If that sounds like your project or idea, I’d love to hear about it! or book time with me


  • Product Design
  • Design systems
  • Front-end development
  • Solidity development


  • Art & Photography
  • Public goods
  • Healthcare
  • Decentralization


  • Honesty
  • Authenticity
  • Curiosity
  • Accessibility

An NFT collection of 16 photographs of Iceland. Each original also has 64 editions that are stored entirely on-chain.

June 2022

Website and smart contract development for Behold The Ocean by Akosua Viktoria Adu-Sanyah.

March 2022

An NFT collection of 40 photographs exploring my heritage in the Scottish Highlands.

January 2022

studio history

I’ve been a product designer for the last 10 years. I focused on accessible Product Design in healthcare, and democratising processes and workflows for internal teams. I have a deep understanding of building design systems that enable teams to efficiently build accesible products.

In March 2022, I left the world of full-time Product Design and set up Sam King Studio. I wanted a space to take on freelance projects, and create personal work that explores more of my interests.

If you’d like to learn about my pre-studio work, check out

Sam King Studio Ltd.
7 Bell Yard, London, WC2A 2JR